aTAdel Fund s.r.o.


The global mobile application market size was valued at USD 154.05 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 11.5% from 2020 to 2027.

The scope of study comprises mobile gaming applications, mobile music and entertainment applications, mobile health and fitness applications, mobile social networking applications, mobile retail and e-commerce applications, and other mobile applications.

The demand for mobile applications is expected to grow in the forthcoming years, primarily due to the smartphone proliferation, increased internet penetration, and growing use of technologies such as machine learning and artificial intelligence in mobile applications (apps). In addition, the aforementioned mobile applications are mostly downloaded from application distribution platforms such as App Store (iOS) and Google Play Store.

The unprecedented rise in Internet penetration and resulting data usage, especially in developing countries such as India, China, and Brazil is the major factor driving market growth. Over the past decade, the Internet has emerged as the primary medium of communication via several devices, including smartphones, tablets, and laptops, among others. Over the past few years, there has been an upsurge in the number of mobile application buyers owing to growth in the e-commerce industry, product assortment, and various discounts and offers that are available only on e-platforms. The availability of low-cost data plans from telecom operators, which reduces the cost of mobile internet and attracts more number of users online is another factor accelerating mobile application downloads across all platforms.


The increased internet penetration and gaming technology have continued to improve, resulting in more accessibility to mobile games. Games such as Pokémon Go use sensors such as motion sensors, gyroscope, and accelerometers in tablets and smartphones to ensure the capability of Augmented Reality (AR) and Virtual Reality (VR) on the mobile phone through various apps. Moreover, primarily there are three revenue models, including paid game applications, in-game purchases, and in-app advertisements that mobile games and application developers follow.


With the growing popularity of mobile gaming, a survey study highlights that around 5 to 10% of gamers are willing to pay for game applications, which is a double-digit increase from 2018. Furthermore, it is a proven fact that once users approve the value of an application and have an urge to unlock extended functionalities, they tend to perform more in-app purchases.

Atadel Fund uses the services of leading experts in the mobile app development market and invests the assets of its clients in the most promising startups

ATAdel Fund s.r.o.



Registration address: Karlovo náměstí 317/5, Nové Město, 120 00 Praha 2, Czech Republic.
Registration number in the Commercial Register( IČO): 09242741.
The company is registered in the register of the Court of the City of Prague, section B, tab 332671.

Phone: +420 733 780 745

The registration number of the decision in the CNB : 2020/133984/CNB dated November 02, 2020.

The decision of the Czech People’s Bank (CNB) on the inclusion of ATAdel Fund s.r.o. in the CNB list and confirmation of the right to carry out asset management activities, in accordance with § 596 of the ZISIF letter and in accordance with § 15 of paragraph 1 of the ZISIF.

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